2025 BART holiday sweaters and merchandise available for preorder now through August 7

Three people in BART holiday sweaters in green blue and red

 

Click here to shop the BART holiday merch presale 

 

It’s chic and sophisticated. It’s cozy and warm. And it's available for preorder now.  

Introducing the 2025 BART holiday sweater.  

BART's holiday merchandise presale starts July 24, and runs through Thursday, August 7, on Railgoods.com. 

This year’s soft knit sweater is dashing and refined, colorful yet understated, and as always, it’s the best way to rep your BART and Bay Area pride during the winter season.  

The new sweater is available in your choice of blue, red, and green -- only blue adult sweaters will be available for purchase after the presale. Collect them all!  

And for the first time in BART holiday sweater history, we're offering a special BARTy sweater in youth sizes.  

Don't forget your beanie -- the new design pairs perfectly with the sweaters. 

Preordering ensures you'll get the BART holiday merch you want before it sells out! Sweaters and beanies ordered during the presale ship the first week of November, so you'll be among the first to have your holiday merch in hand. 

A kid in a BARTy sweater and woman in a beanie

“The Bay Area should buy this year’s BART holiday sweater because it’s an elevated version of the fan favorite,” said Director of Customer Services Erica Iñiguez-Diaz, noting that this year’s holiday merch is being produced by local small business Oaklandish. “In past years, our sweaters featured traditional or playful ugly sweater designs. This year, we’ve gone with more of a ski-style sweater—a sophisticated look that BART fans can proudly wear not just to holiday parties, but to work throughout the season.” 

BART was among the first public transit agencies in the U.S. to sell branded holiday sweaters, debuting its first design in 2021 followed by original designs each year thereafter. Sweater sales generate profit for the agency in addition to building community and generating goodwill. Last year alone, BART sold more than 5,700 holiday items.

The details + discount

Railgoods is offering $10 off when you spend $50 and $25 off when you spend $100 on holiday sweaters and beanies with discount codes HOLIDAY10 and HOLIDAY25.

Holiday merchandise purchased during the presale will ship and be available for pickup at the Lake Merritt Customer Services Center the first week of November.

If you don't preorder holiday merch during the presale, it will be available for purchase the first week of November via Railgoods; in-person at the BART Customer Services Center; and at Railgoods pop-ups at various BART stations (dates and locations to come). 

Sizes + Pricing: 

Adult Sweater – $49.99, S - 4XL  

Youth Sweater - $34.99, S (6/8), M (10/12), L (14/16), XL (18/20) 

Beanie – $15.99, one size 

SweaterFest returns Saturday, December 13 

SweaterFest returns on Saturday, December 13. We'll gather with the community and the thousands of people who own BART holiday sweaters to toast transit and the season with family-friendly activities, a group photo of everyone in their sweaters, and more.  

We’ll share additional details as the date approaches. Railgoods will be selling holiday merchandise at the event.