Service Advisory:

Join us for BART SweaterFest 2026 on December 5 at Rockridge Station Plaza

Let's BARTy SweaterFest banner

It’s been a big year for BART, and we want to celebrate with you at SweaterFest 2026! 

Join us for our annual holiday celebration on Saturday, December 5, from noon to 2pm, at Rockridge Station Plaza. Come decked out in your favorite BART sweater from years past or make this year’s the newest addition to your holiday wardrobe. You can snag one at our Railgoods pop-up shop, then stick around for crafts, carolers, festive photo ops, and lots of merry making.  

What to expect: 

  • Railgoods Pop-Up Shop: Shop this year's BART holiday sweater and other BART merchandise. 

  • BART station announcement competition: Write your own holiday-themed BART announcement! We'll select favorites for a live performance at 1:30pm, and the winning announcement will be recorded and played in stations over the holidays. 

  • Ride BART, get a sticker (and maybe a prize!): Take BART to SweaterFest and receive a special sticker. Stickers with a special BART stamp on the back win a holiday-themed prize! 

  • Crafts: Decorate your own BART holiday gift bag and more. 

  • Photo opps: Enjoy festive photo opportunities. At 2pm, we’ll do a big group photo with all of us in our sweaters.  

  • BART Stamp Passport: Bring your passport! We'll have a brand-new SweaterFest stamp for your collection. If you’ve filled your pages, you can pick up your prize at the event. 

New this year: Make your own BART station announcement! 

Ever wanted to hear your voice ring out in a BART station? Stop by our announcement-writing station and submit your own holiday-themed BART station announcement. We'll select our favorites and invite their creators to perform them live around 1:30pm. Special guests will pick a winner, who will earn the ultimate bragging rights for a BART fan: having their announcement recorded as an actual BART station announcement! 

Guidelines: Keep your announcement under 15 seconds and appropriate for an audience of all ages. Generic holiday announcements are welcome, but we’d also love to see announcements providing information about BART operations and service! You are welcome to submit more than one announcement.  

Here’s some inspiration: 

“Santa's got his sleigh, but he's stuck in the fray. He should've taken BART to get there today. Tap your bank card and be on your way. Happy holidays from BART and have a great day.” 

“Attention, holiday shoppers! Your next stop is Railgoods.com. Sleigh the season with some BART merch.” 

“The reindeer are bridled, the sleigh bells, they chime. Tap and Ride at the fare gates and save yourself time.” 

“From holiday parties to shopping all day, the BART Trip Planner helps you find your way. Visit bart.gov/planner or download the official BART app and let BART lead the way.” 

“Attention riders. The best way to spread holiday cheer is to make sure you ride BART this year.” 

“The roads are frightful, but BART is delightful. Thank you for taking transit this holiday season.” 

“The Grinch stole your presents, the traffic stole your day. BART's here to save Christmas, so hop aboard and away.”