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BART seeks to increase public input with night Board meetings

In an effort to encourage more public participation and transparency, the BART Board of Directors will hold five night meetings between now and June. The meetings will begin at 5 pm on the fourth Thursday of each month through June, with the first night session taking place on Thursday, February 27, 2014. The

BART enhances "EZ Rider" card with parking payment option

New technology makes parking more convenient for EZ RidersBART riders will soon have a new, high-tech, easier way to pay for their parking. The BART Board approved the “EZ Rider Parking Program.” It's aimed at establishing a more customer-friendly system for drivers who park and then ride BART by allowing

BART to implement last of inflation-based fare increases July 1

Effective Sunday, July 1, 2012, BART will implement the last in a series of inflation-based fare increases when fares increase by 1.4%. Because BART fares are rounded to the nearest nickel, some fares will remain the same after the increase, including the minimum BART fare of $1.75, and the average fare will

BART shatters Saturday ridership record, adds capacity for Sunday

BART is gearing up for what promises to be a spectacular Sunday in the Bay Area by significantly increasing carrying capacity with more train cars and extra trains timed to meet special event crowds. The plan worked so well yesterday that BART didn't just set a new ridership record, it shattered it. 319,484

Take BART to the Cinco de Mayo Fruitvale Festival and Parade

Take BART to the 2006 Cinco de Mayo Fruitvale Festival and Parade! More than 100,000 people are expected to attend this lively celebration in Oakland on Sunday, May 7 along International Boulevard through the Fruitvale District. Avoid traffic and parking hassles...Take BART! Plan your trip using bart.gov's

BART to increase frequencies Monday-Saturday starting 6/7/21

On July 1, 2021 we announced will return to near-pre pandemic service on August 2 instead of August 30 as originally planned. On June 7th BART will double the number of 15-minute frequencies on weekdays and offer more trips on Saturdays. The BART Trip Planner has been updated and new PDF timetables have been

Take BART to Chinese New Year Parade in San Francisco

Take BART to the Southwest Airlines Chinese New Year Parade in San Francisco on Saturday, February 7, at 5:15 p.m. Exit BART at Montgomery or Powell Street Station and you’re there. Named one of the top ten parades in the world and a San Francisco tradition since the 1860s, the parade continues to delight and

BARTy: The official history of BART's beloved mascot

BARTy: The official history of transit’s favorite mascot

There’s a lot to love about BARTy. 

BARTy is BART’s mascot, and if you live in the Bay Area, there’s a good chance you’ve seen the cartoon train out on the town (or on social media). It's got big dewy eyes, perpetually blushing cheeks, and a square head-slash-body. You can't miss the lil' guy and its smattering of accessories, be it binoculars, rainbow sweatbands, or a Ballers baseball cap. 

Since 2019, BARTy has been appearing on BART t-shirts, stickers, graphics, and signage. There are now more than 20 iterations of the anthropomorphized train – sugar skull BARTy, cricket player BARTy, Frankenstein’s monster BARTy, etcetera. 

But before all that, BARTy was a seven-year-old's sketch. 

Original concept drawingx

It was winter break in 2019, and BART graphic designer Joe Lash brought his seven-year-old son to the office with him. There was much to be done in the office that day, and Lash needed something to entertain his kid while he got some work done.  

“That year, I was tasked with designing a t-shirt for employees to wear in the Chinese New Year Parade in San Francisco,” Lash remembered. “I was coming up with a bunch of concepts, and I said to my son, ‘Why don’t you draw some, too?’”  

His son got to work sketching. Every one of his designs featured a square train with a smiling face, and because it was the Year of the Rat, the seven-year-old added a rat and cat “dabbing” on top of the train. 

“That drawing didn’t make the final cut, but the square train design did,” Lash said. “That was the birth of BARTy.” 

Mouse dabbing on a train

People loved those Chinese New Year t-shirts, so the BART Creative Services team decided to try the concept again for St. Patrick’s Day. Things went totally off the rails from there. 

“At the time, we were thinking about designing a new BARTmobile, and I was working on various faces for it,” Lash said of the mini train that BART rolls out for parades and events. “I thought a kawaii-style face would be awesome for it.” Kawaii means “cute” in Japanese. It’s a popular aesthetic style that emphasizes adorableness and simplicity, often characterized by rounded shapes, big eyes, and soft colors.

Joe Lash pictured with three BARTys on a stick

BART graphic designer Joe Lash with three "BARTys on a stick."

 

A new BARTmobile never came to be, but the facial concepts Lash designed for the vehicle stuck with him. And got stuck on BARTy. 

In the years since its conception, every BART graphic designer has created many BARTys for many occasions. Part of the appeal of the character is its adaptability. Fourth of July? Add an Uncle Sam hat. Pride parade? Make BARTy dance on a disco ball. Halloween? BARTy becomes a pumpkin. 

 

Joe's favorite BARTys

Lion dancer BARTy
Lion Dancer BARTy – "Characters for the Chinese New Year Parade are always particularly enjoyable for me to work on. This is still one of my favorites, even though it is one of the first."
Oski BARTy
Oski BARTy – "BARTy with a lot of attitude. Maybe a little old school, but fun."
Reindeer BARTy
Reindeer BARTy - "This is where I think BARTy first stepped out of the parade scene and into helping us promote BARTable events. I mean, look at those eyes!"
Ballers BARTy
Baller BARTy – "Baseball, BARTy, Bay Area, Ballers. They just go together so well."

The character has taken on a life of its own. Sometimes, you’ll see BARTy in social media videos wandering the system on a stick (unlike BART trains, BARTy doesn’t have functioning wheels and require some assistance). Other times, you might find the cartoon on BART valentines or even informational ads on trains.

“BARTy really taps into what BART means to the Bay Area,” said BART Marketing Manager Roderick McFarland. “BARTy isn’t just BART, it’s a part of the community, every holiday, every celebration—from Lunar New Year to Dia de los Muertos and 4th of July to Hanukkah. It’s about being seen, acknowledged, and valued. BART employees come from every possible Bay Area community, and BART serves every community. BARTy is a playful embodiment of that relationship.” 

People outside of BART have run with the concept, too, designing their own versions of BARTy. We invite you to do the same by downloading this printable template. Share your drawing with us by tagging us on social media! Find some inspiration below from the BARTy masterpieces created by riders at SweaterFest '25.

 

BARTy masterpieces by riders

BARTy masterpieces by riders
BARTy masterpieces by riders
BARTy masterpieces by riders
BARTy masterpieces by riders
BARTy masterpieces by riders
BARTy masterpieces by riders
BARTy masterpieces by riders
BARTy masterpieces by riders
BARTy masterpieces by riders
BARTy masterpieces by riders
BARTy masterpieces by riders
BARTy masterpieces by riders
BARTy masterpieces by riders
BARTy masterpieces by riders

Late Friday and Saturday Night BART Express Bus Service

Take the Late Night Bus Route Survey (Survey closes end of business Monday, Sept. 17) Proposed BART Yellow Line Express buses would make the following Eastbay Station stops: Rockridge, Walnut Creek, Pleasant Hill, and Pittsburg/Bay Point Proposed BART Green Line Express buses would make the following Eastbay

BART Board postpones discussion of proposed late night service

Update: BART Board President Bob Franklin has postponed discussion of late night BART service to a later Board meeting so that staff can study whether there are alternatives to providing additional train service on Friday nights without adversely impacting those who ride during the first hour of service on